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Privacy Policy

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This Privacy Policy explains how Shep’s Snacks collects, uses and protects your personal information when you use our website or buy from us.

We are committed to respecting your privacy and complying with UK data protection law, including the UK GDPR and Data Protection Act 2018.

By using our website or placing an order, you agree to the practices described in this policy.
 

1. Who we are (data controller)
 

Shep’s Snacks
Little Clayhill Farm
Charlynch Lane
Bridgwater, Somerset
United Kingdom

Email: sales@sheps-snacks.co.uk
Telephone: 01278 574278

For the purposes of data protection law, Shep’s Snacks is the data controller of your personal information.
 

2. How we collect your information
 

We collect information in a few different ways:

  • Directly from you

    • When you place an order through our website

    • When you create an account

    • When you contact us by email, phone, contact form or social media

    • When you sign up to our newsletter or marketing

    • When you enter a competition, promotion or survey

  • Automatically when you use our website

    • Through cookies and similar technologies (for example, to remember your basket, improve the site and understand how it’s used)

  • From third parties

    • Payment providers (e.g. card processors)

    • Delivery and courier services

    • Advertising platforms and analytics providers (for example, Facebook, Google, etc., where allowed by your settings and their privacy policies)

    • Fraud prevention and security tools
       

3. What information we collect
 

Depending on how you use our site, we may collect:
 

3.1 Information you provide
 

  • Contact details

    • Name

    • Billing address and delivery address

    • Email address

    • Telephone number

  • Order details

    • Products you buy

    • Order dates and times

    • Delivery instructions

  • Account details (if you create an account)

    • Login details (email and password – passwords are stored securely and not visible to us)

  • Payment information

    • We do not store your full card details. Payments are processed securely by our payment provider(s).

    • We may receive limited information such as the last few digits of your card, card type and payment status.

  • Communication details

    • Messages and emails you send to us

    • Enquiries, complaints or feedback

    • Responses to surveys, reviews or competitions
       

3.2 Information collected automatically
 

When you use our website, we may collect:

  • IP address

  • Device type, browser type and version

  • Pages viewed, time and date of visits

  • How you arrived at the site (for example, from a search engine or social media)

  • General location (country/region, not precise GPS location)

This information is usually collected using cookies and similar technologies (see section 7).

We do not knowingly collect or process special category data (such as health information, race, religion, etc.) through this website.
 

4. How we use your information
 

We use your personal information for the following purposes:

  • To process and deliver your orders

    • Manage orders, payments, refunds and returns

    • Deliver your products to the correct address

    • Send order confirmations, dispatch updates and delivery information

  • To provide customer service

    • Respond to your queries, messages or complaints

    • Manage any issues with your order or delivery

  • To manage your account (if you create one)

    • Let you log in, view orders and update your details

  • To send you service messages

    • Important notices about your order, your account, changes to our terms or privacy policy, or safety information about products

  • To send marketing (if you agree)

    • Email newsletters about new products, offers, news and updates

    • Social media advertising and remarketing, where allowed by your settings

  • To improve our website and business

    • Understand how customers use the site

    • Fix problems and improve usability

    • Analyse sales and product performance

  • To prevent fraud and misuse

    • Keep our website, payment systems and customers safe

    • Detect and prevent suspicious or fraudulent activity

  • To comply with legal obligations

    • Keep records for tax and accounting purposes

    • Respond to lawful requests from authorities where required
       

5. Our legal bases for using your data
 

We rely on different legal bases depending on what we are doing with your information:

  • Contract

    • To process and deliver your orders

    • To manage your account and provide customer service

  • Legal obligation

    • To keep records for tax and accounting

    • To comply with consumer and product safety laws

  • Legitimate interests

    • To run and grow our business

    • To improve our website and services

    • To prevent fraud and misuse

    • To send you marketing about similar products where the law allows (you can opt out at any time)

  • Consent

    • For certain types of marketing (for example, newsletters you sign up to)

    • For non-essential cookies where consent is required

You can withdraw your consent at any time by contacting us or using the unsubscribe options in our communications.
 

6. Who we share your information with
 

We do not sell your personal data to third parties.

We may share your information with:

  • Service providers and business partners, such as:

    • Website hosting and platform providers

    • Payment processors

    • Courier and delivery companies

    • Email and newsletter platforms

    • IT support and security providers

    • Advertising and analytics providers (e.g. Meta/Facebook, Google), where allowed by your settings

These companies only receive the information they need to provide their services and are required to keep it secure and use it only for that purpose.

We may also share information:

  • To comply with the law, a court order or a request from a regulatory authority

  • To enforce our Terms & Conditions or protect our rights, property or safety

  • In the event of a business sale, merger or restructuring (your data may be transferred to the new owner, but your rights will continue)
     

7. Cookies and similar technologies
 

Our website uses cookies and similar technologies to:

  • Keep your shopping basket working

  • Remember your preferences

  • Improve site performance and security

  • Understand how visitors use our website

  • Support advertising and remarketing (for example, showing you relevant ads on other sites)

When you first visit our site, you may see a cookie banner explaining that we use cookies. Where required, you can choose to accept or reject non-essential cookies.

You can also control cookies through your browser settings, but disabling certain cookies may affect how the website works.

If you’d like, we can also add a short separate Cookies Policy linked from this section.
 

8.How long we keep your information
 

We keep your personal information only for as long as we reasonably need it for the purposes set out in this policy, including:

  • To process your orders and provide services

  • To keep records required for tax, accounting and legal reasons

  • To resolve disputes and enforce our agreements

In practice, this usually means:

  • Order and account records – typically kept for up to 6 years after your last order, to meet legal and accounting requirements.

  • Marketing data – kept until you unsubscribe or we have had no interaction with you for a reasonable period, after which we may delete or anonymise it.

We may keep anonymised data (which no longer identifies you) for longer for business analysis and reporting.
 

9. How we protect your information
 

We take appropriate technical and organisational measures to protect your personal data, including:

  • Using secure servers and encryption where appropriate

  • Limiting access to personal data to people who need it to do their job

  • Using passwords and access controls

  • Working with reputable service providers who also take data protection seriously

However, no system is completely secure. You are responsible for keeping your account password confidential and not sharing it with anyone.
 

10. International transfers
 

Some of our service providers (for example, website hosting, email or analytics providers) may store or process your data outside the UK.

Where this happens, we will ensure that appropriate safeguards are in place, such as:

  • The country has an adequacy decision from the UK, or

  • Standard contractual clauses or other legally recognised safeguards are used

You can contact us if you want more details about this.
 

11. Your rights
 

Under data protection law, you have a number of rights in relation to your personal data. These include:

  • Right of access – to ask for a copy of the personal data we hold about you

  • Right to rectification – to have inaccurate or incomplete data corrected

  • Right to erasure – to ask us to delete your data in certain circumstances

  • Right to restriction – to ask us to limit how we use your data in certain situations

  • Right to data portability – to receive your data in a structured, commonly used and machine-readable format and/or ask us to transfer it to another organisation where technically possible

  • Right to object – to object to certain uses of your data, including direct marketing

  • Right to withdraw consent – where we rely on consent, you can withdraw it at any time

These rights are not absolute and may only apply in certain circumstances.

To exercise any of these rights, please contact us using the details in section 1.
 

12. Marketing communications
 

If you have given us your consent, or if the law otherwise allows, we may send you marketing communications about Shep’s Snacks, such as:

  • New products and ranges

  • Special offers and promotions

  • News and updates

You can stop receiving marketing at any time by:

We may still send you service messages about your orders or account even if you opt out of marketing.
 

13. Links to other websites
 

Our website may contain links to other websites (for example, social media pages or partner sites).

We are not responsible for the privacy practices or content of those websites. We recommend you read their privacy policies before providing any personal information.
 

14. Questions, concerns or complaints
 

If you have any questions about this Privacy Policy, or how we use your personal information, please contact us:

Email: sales@sheps-snacks.co.uk
Telephone: 01278 574278

You also have the right to make a complaint to the UK data protection regulator:

Information Commissioner’s Office (ICO)
Website: search online for “ICO make a complaint”
 

15. Changes to this Privacy Policy
 

We may update this Privacy Policy from time to time.

The latest version will always be available on our website and will show the date it was last updated. We may also let you know about important changes by email, where appropriate.

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